Florida Street is a privately held web3 company that operates a decentralized NFT lending protocol. It enables underwriting, refinancing, and negotiation of NFT-backed loans to improve credit-market efficiency.
Access to pre-IPO shares is available to accredited investors through UpMarket.
Florida Street shares are not on public exchanges. UpMarket provides accredited investors access through secondary market transactions.
Confirm eligibility under SEC Rule 501 of Regulation D. Income or net worth threshold applies.
Complete KYC/AML onboarding. Typically 1–2 business days. Licensed rep assigned on signup.
Full offering memoranda and risk disclosures provided before any commitment is required.
Review and sign subscription agreement. All documents handled digitally through the platform.
Wire transfer or ACH. $50K minimum. Funds held in custodial account until close.
Pre-IPO investments are illiquid, speculative, and involve risk of total loss of capital.
Florida Funders says the state is becoming a leading tech hub, with more capital and operational support flowing to startups. It also points to a growing list of tech success stories across Florida, which can expand follow-on financing and customer visibility.
Florida Funders describes itself as the Southeast's leading venture firm and says it invests wherever innovation leads. The firm highlights backing top-tier founders beyond one city, which suggests a broader sourcing funnel and wider deal access.
A Feldman Equities discussion says most of its money comes through Facebook advertisements that drive investors to its website. That concentration in a single acquisition channel can raise customer-acquisition cost and platform-dependence risk if ad performance weakens.
Interested in Florida Street stock? Fill out the form above or sign up directly. Subject to availability. Accredited investors only.
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No. As of March 2026, Florida Street is a private company and does not trade on any public stock exchange. Accredited investors can access Florida Street shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments.
Florida Street does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.
Yes. Accredited investors can indicate interest in Florida Street shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered alternative investments since 2019.
Pre-IPO investments carry significant risks. Florida Street shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.
In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.
There are two primary exit paths for pre-IPO holdings: selling your shares on the secondary market to another buyer, or holding until the company completes an IPO or is acquired. Both paths are subject to transfer restrictions, company approval (right of first refusal), and market conditions. The timing of any exit is unpredictable, and investors should plan for a multi-year holding period.
The minimum investment for most pre-IPO offerings on UpMarket is $50,000. This amount may vary depending on the specific offering and share availability. There are no fees to create an UpMarket account or browse available investments. Investors only pay transaction-related fees when they complete an investment.
UpMarket's valuation estimate of is derived from a proprietary model that incorporates multiple data sources: funding round data (Caplight), revenue estimates (Sacra), secondary market pricing, and public company comparables. The model applies a private company discount to the public comp multiple to account for illiquidity and information asymmetry. This estimate is not investment advice and may differ substantially from the price at which shares actually trade.
Florida Street operates a decentralized NFT lending protocol for underwriting, refinancing, and negotiating NFT-backed loans, and Florida’s expanding tech ecosystem is drawing more capital and winners — accredited investors can access Florida Street stock through UpMarket.