The Zebra Stock for Accredited Investors

InsurTech
By UpMarket Research  |  Last updated: September 2026
CEO Adam Lyon Founded 2012 HQ Austin, US

The Zebra is an online insurance comparison marketplace that helps consumers compare quotes and coverage options from multiple insurers. It was founded in 2012 and is headquartered in Austin, Texas. In April 2021, The Zebra raised $150 million in its Series D at a $1 billion post-money valuation, led by La Famiglia / Hedosophia (reported lead per press; company did not publicly name lead) (TechCrunch and The Zebra).

Access to pre-IPO shares is available to accredited investors through UpMarket.

Last Reported Valuation
$1B
Series D, 04/12/21, TechCrunch and The Zebra
UpMarket Estimate
$1B
Based on UpMarket valuation model

How to Invest in The Zebra Through UpMarket

The Zebra shares are not on public exchanges. UpMarket provides accredited investors access through secondary market transactions.

Step 01

Verify accredited investor status

Confirm eligibility under SEC Rule 501 of Regulation D. Income or net worth threshold applies.

Step 02

Create an UpMarket account

Complete KYC/AML onboarding. Typically 1–2 business days. Licensed rep assigned on signup.

Step 03

Review available The Zebra offerings

Full offering memoranda and risk disclosures provided before any commitment is required.

Step 04

Complete subscription documents

Review and sign subscription agreement. All documents handled digitally through the platform.

Step 05

Fund your investment

Wire transfer or ACH. $50K minimum. Funds held in custodial account until close.

Pre-IPO investments are illiquid, speculative, and involve risk of total loss of capital.

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Valuation Growth Over Time

Post-money valuation by round
Previous rounds Most recent
DateRoundAmount raisedValuation
Apr 2021 Series D $150M $1B

The Zebra's most recent reported round is its Series D, announced April 12, 2021. It raised $150 million at a reported post-money valuation of $1 billion, led by La Famiglia / Hedosophia (reported lead per press; company did not publicly name lead). Source: TechCrunch and The Zebra. Data as of September 27, 2026.

Why Investors Are Watching The Zebra

Growth Signal

The Zebra hit a $100M run rate and turned profitable

TechCrunch said The Zebra reached a roughly $100 million revenue run rate in 2020 and had turned profitable. The company also reported September revenue near $8.3 million, implying the scale behind the milestone.

Competitive Moat

The Zebra says it is the leading insurance comparison site

The company’s 2021 financing announcement called The Zebra the nation’s leading insurance comparison site. It also said the business had raised more than $250 million to date, suggesting strong investor backing and operating scale.

Market Opportunity

The Zebra raised $150M at a $1B+ valuation in 2021

On April 12, 2021, The Zebra announced a $150 million Series D led at a valuation of more than $1 billion. The company said performance grew significantly in 2020 despite COVID-19, pointing to continued demand in online insurance shopping.

Interested in The Zebra stock? Fill out the form above or sign up directly. Subject to availability. Accredited investors only.

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The Zebra Leadership Team

Keith Melnick
CEO
Brett Little
CFO
Tina Holewinski
SVP

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The Zebra Stock FAQ

No. As of March 2026, The Zebra is a private company and does not trade on any public stock exchange. Accredited investors can access The Zebra shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments.

The Zebra does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.

Yes. Accredited investors can indicate interest in The Zebra shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered alternative investments since 2019.

Pre-IPO investments carry significant risks. The Zebra shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.

In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.

There are two primary exit paths for pre-IPO holdings: selling your shares on the secondary market to another buyer, or holding until the company completes an IPO or is acquired. Both paths are subject to transfer restrictions, company approval (right of first refusal), and market conditions. The timing of any exit is unpredictable, and investors should plan for a multi-year holding period.

The minimum investment for most pre-IPO offerings on UpMarket is $50,000. This amount may vary depending on the specific offering and share availability. There are no fees to create an UpMarket account or browse available investments. Investors only pay transaction-related fees when they complete an investment.

UpMarket's valuation estimate of $1B is derived from a proprietary model that incorporates multiple data sources: funding round data (Caplight), revenue estimates (Sacra), secondary market pricing, and public company comparables. The model applies a private company discount to the public comp multiple to account for illiquidity and information asymmetry. This estimate is not investment advice and may differ substantially from the price at which shares actually trade.

The Zebra was valued at $1B in its April 2021 Series D. Accredited investors can request The Zebra access through UpMarket.

Invest in The Zebra Request access