CaptivateIQ Stock for Accredited Investors

Enterprise Software
By UpMarket Research  |  Last updated: September 2026
Founded 2017 HQ San Francisco, US

CaptivateIQ is a SaaS platform for sales commission management and incentive compensation. It helps companies automate payout calculations, planning, and reporting with no-code workflows and real-time visibility. The company serves mid-market and enterprise customers. In January 2022, CaptivateIQ raised $100 million in its Series C at a $1.25 billion post-money valuation, led by ICONIQ Growth, Sequoia and Accel (TechCrunch and CaptivateIQ).

Access to pre-IPO shares is available to accredited investors through UpMarket.

Last Reported Valuation
$1.25B
Series C, 01/26/22, TechCrunch and CaptivateIQ
UpMarket Estimate
$1.25B
Based on UpMarket valuation model

How to Invest in CaptivateIQ Through UpMarket

CaptivateIQ shares are not on public exchanges. UpMarket provides accredited investors access through secondary market transactions.

Step 01

Verify accredited investor status

Confirm eligibility under SEC Rule 501 of Regulation D. Income or net worth threshold applies.

Step 02

Create an UpMarket account

Complete KYC/AML onboarding. Typically 1–2 business days. Licensed rep assigned on signup.

Step 03

Review available CaptivateIQ offerings

Full offering memoranda and risk disclosures provided before any commitment is required.

Step 04

Complete subscription documents

Review and sign subscription agreement. All documents handled digitally through the platform.

Step 05

Fund your investment

Wire transfer or ACH. $50K minimum. Funds held in custodial account until close.

Pre-IPO investments are illiquid, speculative, and involve risk of total loss of capital.

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Valuation Growth Over Time

Post-money valuation by round
Previous rounds Most recent
DateRoundAmount raisedValuation
Jan 2022 Series C $100M $1.25B

CaptivateIQ's most recent reported round is its Series C, announced January 26, 2022. It raised $100 million at a reported post-money valuation of $1.25 billion, led by ICONIQ Growth, Sequoia and Accel. Source: TechCrunch and CaptivateIQ. Data as of September 27, 2026.

CaptivateIQ Revenue and Growth

Annual revenue

Why Investors Are Watching CaptivateIQ

Growth Signal

CaptivateIQ revenue reached $35M ARR in 2024, up 69%

GetLatka estimates CaptivateIQ hit $35M ARR in 2024, up from $20.7M in 2023, implying about 69% year-over-year growth. The same source pegs the company at a $1.3B valuation with $164.6M raised across five rounds.

Product Milestone

CaptivateIQ added Bonuses to extend incentive plans

CaptivateIQ said its Bonuses offering addresses performance-based bonuses and MBO plans beyond commissionable sales teams. The product combines flexible goal management, automated approvals, and real-time performance insights.

Market Opportunity

Nearly 60% of firms plan AI investment in ICM

CaptivateIQ’s report says nearly 60% of companies plan to invest in AI and automation to improve incentive compensation management. The same report highlights growing use cases across retention, deal velocity, revenue growth, and product adoption.

Interested in CaptivateIQ stock? Fill out the form above or sign up directly. Subject to availability. Accredited investors only.

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CaptivateIQ Leadership Team

Mark Schopmeyer
CEO

UpMarket Investment Curation Process

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CaptivateIQ Stock FAQ

No. As of March 2026, CaptivateIQ is a private company and does not trade on any public stock exchange. Accredited investors can access CaptivateIQ shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments.

CaptivateIQ does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.

Yes. Accredited investors can indicate interest in CaptivateIQ shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered alternative investments since 2019.

Pre-IPO investments carry significant risks. CaptivateIQ shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.

In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.

There are two primary exit paths for pre-IPO holdings: selling your shares on the secondary market to another buyer, or holding until the company completes an IPO or is acquired. Both paths are subject to transfer restrictions, company approval (right of first refusal), and market conditions. The timing of any exit is unpredictable, and investors should plan for a multi-year holding period.

The minimum investment for most pre-IPO offerings on UpMarket is $50,000. This amount may vary depending on the specific offering and share availability. There are no fees to create an UpMarket account or browse available investments. Investors only pay transaction-related fees when they complete an investment.

UpMarket's valuation estimate of $1.25B is derived from a proprietary model that incorporates multiple data sources: funding round data (Caplight), revenue estimates (Sacra), secondary market pricing, and public company comparables. The model applies a private company discount to the public comp multiple to account for illiquidity and information asymmetry. This estimate is not investment advice and may differ substantially from the price at which shares actually trade.

CaptivateIQ was valued at $1.25B in its January 2022 Series C. Accredited investors can request CaptivateIQ access through UpMarket.

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