London Dynamics builds 3D product configurators and AR experiences for eCommerce and online retail brands. The company says its platform combines AI, 3D, and automation to help merchants create more interactive product pages.
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| Date | Round | PPS (split-adj.) | Valuation |
|---|---|---|---|
| Nov 2022 | Seed |
London Dynamics raised £1M in seed funding in 2022 to expand its augmented reality and 3D model software for ecommerce merchants. The company sells a SaaS platform on yearly licences and says it can support lightweight, mobile-optimised 3D and AR assets.
London Dynamics says its platform turns existing websites into realistic 3D and AR experiences, including life-like models that react to environment and lighting. It is designed to give shoppers useful try-before-you-buy product views without heavy technical setup.
The company positions itself around the growing availability of 3D and AR functionality across browsers and devices. Its ecommerce focus is on brands that want scalable, accurate product visuals and immersive shopping experiences.
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No. As of March 2026, London Dynamics is a private company and does not trade on any public stock exchange. Accredited investors can access London Dynamics shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments.
London Dynamics does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.
Yes. Accredited investors can indicate interest in London Dynamics shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered alternative investments since 2019.
Pre-IPO investments carry significant risks. London Dynamics shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.
In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.
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London Dynamics builds 3D product configurators and AR experiences for eCommerce brands, and its £1M seed round supports scaling its 3D AR SaaS platform. Accredited investors can access London Dynamics stock through UpMarket.