Keychain is an AI-powered platform for consumer packaged goods manufacturing. It connects brands, retailers, and manufacturers to streamline sourcing, product development, and production workflows. The company says its tools help accelerate private label and CPG supply chains.
Access to pre-IPO shares is available to accredited investors through UpMarket.
Latest Price
$245.32M
Series B, Aug 2025, Perplexity
UpMarket Estimate
$288M
Based on UpMarket valuation model
Previous Price
$245.32M
Series B Aug 2025
How to Invest in Keychain Through UpMarket
Keychain shares are not on public exchanges. UpMarket provides accredited investors access through secondary market transactions.
Step 01
Verify accredited investor status
Confirm eligibility under SEC Rule 501 of Regulation D. Income or net worth threshold applies.
Step 02
Create an UpMarket account
Complete KYC/AML onboarding. Typically 1–2 business days. Licensed rep assigned on signup.
Step 03
Review available Keychain offerings
Full offering memoranda and risk disclosures provided before any commitment is required.
Step 04
Complete subscription documents
Review and sign subscription agreement. All documents handled digitally through the platform.
Step 05
Fund your investment
Wire transfer or ACH. $50K minimum. Funds held in custodial account until close.
Pre-IPO investments are illiquid, speculative, and involve risk of total loss of capital.
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Valuation Growth Over Time
Post-money valuation by round
Previous roundsMost recent
Date
Round
PPS (split-adj.)
Valuation
Nov 2025
Additional financing
Aug 2025
Series B
$245.32M
Nov 2023
Series A
Nov 2023
Seed
Why Investors Are Watching Keychain
Growth Signal
Keychain raised $10M to accelerate private-label launches
Keychain raised $10 million from W23 Global, a fund backed by Tesco, Ahold Delhaize, Woolworths Group, Empire/Sobeys and ShopRite. The company says Keychain360 can cut private-label product launch time by up to 30% and streamline sourcing.
Competitive Moat
AI matching links 20,000+ brands with 30,000 vetted manufacturers
Keychain says its platform connects more than 20,000 brands and retailers with 30,000 vetted manufacturers using AI-powered matching. It turns product ideas into structured, searchable data to reduce sourcing from months to days.
Keychain's latest $10 million round came after a $30 million Series B announced in August, bringing total capital raised to $78 million. The funding is aimed at scaling an operating system for private-label product development, sourcing and manufacturing.
Interested in Keychain stock? Fill out the form above or sign up directly. Subject to availability. Accredited investors only.
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No. As of March 2026, Keychain is a private company and does not trade on any public stock exchange. Accredited investors can access Keychain shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments.
Keychain does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.
Yes. Accredited investors can indicate interest in Keychain shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered alternative investments since 2019.
Pre-IPO investments carry significant risks. Keychain shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.
In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.
There are two primary exit paths for pre-IPO holdings: selling your shares on the secondary market to another buyer, or holding until the company completes an IPO or is acquired. Both paths are subject to transfer restrictions, company approval (right of first refusal), and market conditions. The timing of any exit is unpredictable, and investors should plan for a multi-year holding period.
The minimum investment for most pre-IPO offerings on UpMarket is $50,000. This amount may vary depending on the specific offering and share availability. There are no fees to create an UpMarket account or browse available investments. Investors only pay transaction-related fees when they complete an investment.
UpMarket's valuation estimate of is derived from a proprietary model that incorporates multiple data sources: funding round data (Caplight), revenue estimates (Sacra), secondary market pricing, and public company comparables. The model applies a private company discount to the public comp multiple to account for illiquidity and information asymmetry. This estimate is not investment advice and may differ substantially from the price at which shares actually trade.
Keychain operates an AI-powered platform for CPG manufacturing, with a $288M valuation and a $10M raise to accelerate private-label launches — accredited investors can access Keychain stock through UpMarket.