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4C Insights Stock and Valuation

Advertising Technology Marketing Analytics
Year Founded
2011
Headquarters
Chicago, IL

4C Insights Valuation Estimate

Based on UpMarket valuation model
$120.00 million

4C Insights Valuation as of Last Funding Round

As of 07/12/20, according to Caplight Technologies, Inc.
$150.00 million

Want to buy 4C Insights stock?

I am an accredited investor and understand that UpMarket has a minimum investment of $50,000.
UpMarket Has Brokered More Than $500 Million in Alternative Investments*
*Includes principal invested and appreciation of investments originated via the UpMarket platform based on historical trade volume and valuation estimates through September 30, 2025. Of the total, approximately $122 million is managed by UpMarket Management, with the remaining originated investments managed by affiliates. Past performance is not predictive of future results.

4C Insights Company Overview

4C Insights was an advertising technology company that provided a self-serve platform for planning, buying, and measuring media across television, streaming/OTT, and major social networks. Its tools unified audience data and TV signals to coordinate campaigns, manage budgets, and optimize performance across channels. The company supported integrations with platforms such as Facebook, Instagram, Twitter, Snapchat, LinkedIn, and Pinterest, and offered analytics for attribution and brand impact. 4C expanded its TV capabilities through the Teletrax acquisition and marketed its cross-channel platform under the Scope brand. In July 2020, 4C Insights was acquired by Mediaocean, and its products and team were integrated into Mediaocean’s omnichannel advertising stack.

4C Insights Valuation History

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FAQ

Does 4C Insights have stock?

Yes, 4C Insights and almost all privately held companies issue stock so founders, employees, and investors can participate in equity ownership. However, because 4C Insights is privately held, it is more challenging to acquire shares than if the company was publicly traded. 

Is 4C Insights publicly traded?

No, 4C Insights is a privately held company. It is not publicly traded or offered directly on any stock exchange like the NYSE, Nasdaq, etc. 

Who owns 4C Insights stock?

As a privately held company, 4C Insights shares are held by its founders, management, employees, venture capital funds, or other private individuals and institutional investors. 

Disclosure rules differ for private and public companies, so it may not always be possible to know the complete ownership (cap table) of a private company like 4C Insights.

What is the stock symbol for 4C Insights?

4C Insights is a privately held company. Therefore, it does not have a stock symbol or “ticker” that trades on public exchanges like the NYSE, Nasdaq, etc. 

Can I buy 4C Insights shares on UpMarket?

If you would like to buy shares in 4C Insights, please provide your information in the form at the top of this page and click the button titled “I want to buy this stock.”

One of our investor relations team members will contact you to discuss 4C Insights stock availability. Note: inquiries are non-binding, subject to market availability, and shares may only be purchased by accredited investors that meet all eligibility criteria.

UpMarket has offered many similar companies as Pre-IPO investments, including Airbnb, SpaceX, ByteDance, Plaid, Kraken, Databricks, and others. UpMarket also often has funds available that invest in a portfolio of companies potentially including, 4C Insights as well.

What is 4C Insights stock price?

The stock price of 4C Insights can be calculated by taking the valuation of the company divided by the number of shares outstanding. Because a private company can issue new shares at any time, we do not know the current number of shares outstanding.

For illustrative purposes, however, assuming 4C Insights has issued 250 million shares, at the estimated UpMarket valuation of $120.00 million, each share of 4C Insights stock would be worth $0.48.

How do 4C Insights pre-IPO trades work?

Pre-IPO trades for 4C Insights will typically involve accredited investors purchasing shares from current shareholders through specialized investment platforms like UpMarket. Trades generally occur on the secondary market, meaning 4C Insights doesn't issue new shares or receive capital–shares are privately exchanged between two parties.

While investors aim to profit from a potential IPO or acquisition, these investments carry high risks due to limited liquidity and information. Understanding all terms and conditions is crucial, as each transaction can have unique characteristics. Investing in private companies can be extremely risky and may result in significant capital loss.

When is 4C Insights going to go public?

The decision to go public through an Initial Public Offering (IPO) is complex and depends on various factors, including the company's financial performance, market conditions, and strategic goals.

Unless 4C Insights officially announces its intention to go public, any predictions about when or if it will do so would be speculative.

Investors interested in 4C Insights should monitor official company communications and reliable financial news sources for any updates regarding potential IPO plans.

How do I exit my investment if I invest in 4C Insights with UpMarket?

Exiting your investment in 4C Insights typically involves one of these scenarios:  1) selling your shares on a secondary market to other interested investors; 2) holding shares until a liquidity event occurs, such as the company going public (IPO) or being acquired.

Investors must know that the timing and availability of these exit options are inherently unpredictable, and there is no guarantee of when or if they will occur.

How can I sell 4C Insights shares?

If you own 4C Insights shares, you may be able to find a buyer on a pre-IPO marketplace or via an introduction by a registered broker-dealer like UpMarket.  It is important to note that the class of shares you own may impact your ability to sell. For example, shares issued to startup employees often have transaction limitations, including lock-up periods and a right of first refusal by the company, which may prevent you from selling your shares freely.

How does UpMarket estimate the valuation of 4C Insights?

UpMarket’s valuation estimate for 4C Insights is algorithmically generated based on recent primary round financings by 4C Insights, market conditions, company popularity, sector performance, and public market comps.

It is important to note that UpMarket’s valuation estimate for 4C Insights could be outdated, may not reflect all recent news or market events, and is not intended to inform any investment decision-making. UpMarket’s valuation estimate is not meant to be a warranty or projection of potential financial returns or company performance. Valuations can change rapidly and unexpectedly.

Why choose UpMarket? 

Founded in 2019, UpMarket has brokered over $500 million in alternative investments for more than 1000 investors, including principal invested and appreciation as of September 30, 2025. These investments span pre-IPO companies, hedge funds, private equity, real estate, and other alternative assets. Approximately $122 million is managed by UpMarket Management, with the remainder managed by affiliates. Past performance is not predictive of future results. UpMarket is a licensed broker-dealer based in the United States.

If you are an accredited investor, you can create a free account to access our deal flow and opportunities. There is never any pressure to invest.

UpMarket clients have invested in companies like 4C Insights, SpaceX, Neuralink, Anthropic, and many others. UpMarket and its leadership have been mentioned in media outlets like Forbes, WealthManagement, Wealth and Finance News, and TechBullion.

4C Insights Management

Name Position
Lance Neuhauser CEO
Alok Choudhary Founder
Aaron Goldman CMO

4C Insights Investors

Jump Capital

Hyde Park Angels

4C Insights Related Companies

About UpMarket

UpMarket's mission is to unlock the private markets for individual investors.

We provide access to a range of asset classes and investment strategies that span private equity, hedge funds, crypto, real estate, and other alternative assets.

The problem

Historically, accessing private market investments had these challenges:
  • A large barrier to entry due to high investment minimums
  • Time-intensive because sourcing deals is a lot of work even if you’ve got a great network, and
  • Costly because of investment-related diligence costs, paperwork, and legal fees

The solution

UpMarket works to address these barriers for individual investors by:
  • Offering lower investment minimums
  • Sourcing and conducting diligence on opportunities for investors, empowering them to pick and choose from pre-screened opportunities
  • Making the investment process entirely digital, straightforward, and easy to manage from a single portal
UpMarket has brokered over $500 million in alternative investments*
*Includes principal invested and appreciation of investments originated via the UpMarket platform based on historical trade volume and valuation estimates through September 30, 2025. Of the total, approximately $122 million is managed by UpMarket Management, with the remaining originated investments managed by affiliates. Past performance is not predictive of future results.

UpMarket Investment Curation Process

Upmarket curates and conducts diligence on every investment opportunity we offer.

We review every offering’s strategy, risk management, liquidity management, fees and expenses, valuation methodology, tax matters, as well as the fund’s third-party providers including legal counsel, auditor, administrator, and custodian.

We aim to offer our clients investments from disciplined managers that pursue unique strategies across an array of asset classes.

Our goal is to empower you to build a portfolio that best meets your individual Investment objectives.

Unlock the private markets today, with UpMarket.