Soda Health Stock for Accredited Investors

Healthcare
CEO Rob McDaniel Founded 2021 HQ Bentonville, AR, US

Soda Health is a private healthcare technology company focused on reducing health inequities through Smart Benefits administration. It provides a platform that helps payers and retailers deliver personalized benefits for products and services like healthy foods, OTC medications, and transportation.

Access to pre-IPO shares is available to accredited investors through UpMarket.

Latest Price

How to Invest in Soda Health Through UpMarket

Soda Health shares are not on public exchanges. UpMarket provides accredited investors access through secondary market transactions.

Step 01

Verify accredited investor status

Confirm eligibility under SEC Rule 501 of Regulation D. Income or net worth threshold applies.

Step 02

Create an UpMarket account

Complete KYC/AML onboarding. Typically 1–2 business days. Licensed rep assigned on signup.

Step 03

Review available Soda Health offerings

Full offering memoranda and risk disclosures provided before any commitment is required.

Step 04

Complete subscription documents

Review and sign subscription agreement. All documents handled digitally through the platform.

Step 05

Fund your investment

Wire transfer or ACH. $50K minimum. Funds held in custodial account until close.

Pre-IPO investments are illiquid, speculative, and involve risk of total loss of capital.

$1.3B+
UpMarket has brokered over $1.3 billion in alternative investments*
*Includes principal invested and appreciation of investments originated via the UpMarket platform based on historical trade volume and valuation estimates through March 31, 2026. Of the total, approximately $301 million is managed by UpMarket Management, with the remaining originated investments managed by affiliates. Past performance is not predictive of future results.

Why Investors Are Watching Soda Health

Growth Signal

Soda Health raised $54M Series B in Dec. 2024

Soda Health announced an oversubscribed $50M Series B in January 2025; Startup Intros lists the round at $54M in December 2024. Backers included General Catalyst, Lightspeed Venture Partners, Define Ventures, Qiming Venture Partners USA and SVB Capital.

Competitive Moat

Smart Benefits platform links benefit dollars to retail spend

Soda Health says its platform administers and reimburses personalized 'Smart Benefits' for medical and social needs, bridging the gap between claims and retail payments. It targets social determinants of health such as food, housing and transportation, which are harder for point solutions to replicate.

Market Opportunity

Targets Medicare Advantage, Medicaid and employers

Soda Health is positioned for Medicare Advantage, Medicaid and employer plan members, giving it access to large payer and benefits budgets. BVP notes health tech firms can take 10-11 years to reach $100M ARR, underscoring the scale of the addressable market if adoption expands.

Interested in Soda Health stock? Fill out the form above or sign up directly. Subject to availability. Accredited investors only.

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Soda Health Leadership Team

Robby Knight
CEO
Chris Brown
CTO
Jared Dauman
COO

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Soda Health Stock FAQ

No. As of March 2026, Soda Health is a private company and does not trade on any public stock exchange. Accredited investors can access Soda Health shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments.

Soda Health does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.

Yes. Accredited investors can indicate interest in Soda Health shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered more than $500M in alternative investments since 2019.

Pre-IPO investments carry significant risks. Soda Health shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.

In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.

There are two primary exit paths for pre-IPO holdings: selling your shares on the secondary market to another buyer, or holding until the company completes an IPO or is acquired. Both paths are subject to transfer restrictions, company approval (right of first refusal), and market conditions. The timing of any exit is unpredictable, and investors should plan for a multi-year holding period.

The minimum investment for most pre-IPO offerings on UpMarket is $50,000. This amount may vary depending on the specific offering and share availability. There are no fees to create an UpMarket account or browse available investments. Investors only pay transaction-related fees when they complete an investment.

UpMarket's valuation estimate of is derived from a proprietary model that incorporates multiple data sources: funding round data (Caplight), revenue estimates (Sacra), secondary market pricing, and public company comparables. The model applies a private company discount to the public comp multiple to account for illiquidity and information asymmetry. This estimate is not investment advice and may differ substantially from the price at which shares actually trade.

Soda Health is a private healthcare technology platform focused on Smart Benefits administration to reduce health inequities, and it raised $54M in Series B funding in December 2024— accredited investors can access Soda Health stock through UpMarket.

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