Unitary Stock for Accredited Investors

AI / Machine Learning
By UpMarket Research  |  Last updated: July 2026
CEO Sacha Haco Founded 2019 HQ London, UK

Unitary is a private AI company that builds context-aware moderation tools for harmful text, images, and video. It also offers virtual agents that automate workflows such as fraud detection, onboarding, and compliance reporting for online platforms.

Access to pre-IPO shares is available to accredited investors through UpMarket.

Latest Price
$95.76M
Series A, Oct 2023, Perplexity
UpMarket Estimate
$99M
Based on UpMarket valuation model
Previous Price
Series A

How to Invest in Unitary Through UpMarket

Unitary shares are not on public exchanges. UpMarket provides accredited investors access through secondary market transactions.

Step 01

Verify accredited investor status

Confirm eligibility under SEC Rule 501 of Regulation D. Income or net worth threshold applies.

Step 02

Create an UpMarket account

Complete KYC/AML onboarding. Typically 1–2 business days. Licensed rep assigned on signup.

Step 03

Review available Unitary offerings

Full offering memoranda and risk disclosures provided before any commitment is required.

Step 04

Complete subscription documents

Review and sign subscription agreement. All documents handled digitally through the platform.

Step 05

Fund your investment

Wire transfer or ACH. $50K minimum. Funds held in custodial account until close.

Pre-IPO investments are illiquid, speculative, and involve risk of total loss of capital.

$1.3B+
UpMarket has brokered over $1.3 billion in alternative investments*
*Includes principal invested and appreciation of investments originated via the UpMarket platform based on historical trade volume and valuation estimates through March 31, 2026. Of the total, approximately $301 million is managed by UpMarket Management, with the remaining originated investments managed by affiliates. Past performance is not predictive of future results.

Valuation Growth Over Time

Post-money valuation by round
Previous rounds Most recent
DateRoundPPS (split-adj.)Valuation
Oct 2023 Series A $95.76M
Series A
Series A
Series A

Why Investors Are Watching Unitary

Product Milestone

Unitary builds AI video understanding for scalable moderation

Unitary positions its product around AI video understanding, a category aimed at detecting policy violations and unsafe content across large video libraries. The company’s pitch is operational scale: automating review where human moderation becomes expensive and slow.

Market Opportunity

Video moderation demand rises as platforms expand globally

The market tailwind is the growth of user-generated video, which increases moderation workload across social, commerce, and community platforms. Unitary is aimed at this broader trust-and-safety budget, where even small accuracy gains can reduce manual review costs at scale.

Risk Factor

Private-company disclosure limits visibility on traction and retention

As a private tech company, Unitary does not disclose recurring revenue, customer retention, or gross margin in public filings. That makes it harder for investors to verify product-market fit or compare execution quality against peers.

Interested in Unitary stock? Fill out the form above or sign up directly. Subject to availability. Accredited investors only.

Request access →

Unitary Leadership Team

Sasha Haco
CEO
James Thewlis
CTO

UpMarket Investment Curation Process

  • Full diligence on every offering

    UpMarket curates and conducts independent diligence on every investment opportunity before it reaches the platform.

  • Strategy, fees & legal reviewed in full

    We review every offering's strategy, risk management, liquidity, fees, valuation methodology, tax matters, and all third-party providers — legal counsel, auditor, administrator, and custodian.

  • Disciplined managers only

    We offer investments exclusively from disciplined managers that pursue unique strategies across an array of asset classes.

  • Built around your objectives

    Our goal is to empower you to build a portfolio that best meets your individual investment objectives.

Ready to access institutional-grade private market investments? Unlock private markets

Unitary Stock FAQ

No. As of March 2026, Unitary is a private company and does not trade on any public stock exchange. Accredited investors can access Unitary shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments.

Unitary does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.

Yes. Accredited investors can indicate interest in Unitary shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered more than $500M in alternative investments since 2019.

Pre-IPO investments carry significant risks. Unitary shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.

In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.

There are two primary exit paths for pre-IPO holdings: selling your shares on the secondary market to another buyer, or holding until the company completes an IPO or is acquired. Both paths are subject to transfer restrictions, company approval (right of first refusal), and market conditions. The timing of any exit is unpredictable, and investors should plan for a multi-year holding period.

The minimum investment for most pre-IPO offerings on UpMarket is $50,000. This amount may vary depending on the specific offering and share availability. There are no fees to create an UpMarket account or browse available investments. Investors only pay transaction-related fees when they complete an investment.

UpMarket's valuation estimate of is derived from a proprietary model that incorporates multiple data sources: funding round data (Caplight), revenue estimates (Sacra), secondary market pricing, and public company comparables. The model applies a private company discount to the public comp multiple to account for illiquidity and information asymmetry. This estimate is not investment advice and may differ substantially from the price at which shares actually trade.

Unitary builds context-aware AI moderation tools for harmful text, images, and video, plus virtual agents that automate fraud workflows, and is valued at $99M; its video-understanding model supports scalable moderation — accredited investors can access Unitary stock through UpMarket.

Invest in Unitary Request access