Canva Stock for Accredited Investors

Consumer Tech
By UpMarket Research  |  Last updated: June 2026
CEO Melanie Perkins Founded 2012 HQ Sydney, AU

Canva is a design software company founded in 2012 by Melanie Perkins and Cliff Obrecht in Sydney, Australia. The platform enables teams and enterprises to create presentations, videos, marketing assets, and other visual content. Sacra estimates Canva reached approximately $4 billion in annualized revenue at the end of 2025, growing approximately 43% year-over-year.

Access to pre-IPO shares is available to accredited investors through UpMarket.

Latest Price
$42B
Tender Offer, 08/19/25, Sacra
UpMarket Estimate
$36B
Based on UpMarket valuation model
Previous Price
$42B
Tender Offer, 08/19/25, Sacra

How to Invest in Canva Through UpMarket

Canva shares are not on public exchanges. UpMarket provides accredited investors access through secondary market transactions.

Step 01

Verify accredited investor status

Confirm eligibility under SEC Rule 501 of Regulation D. Income or net worth threshold applies.

Step 02

Create an UpMarket account

Complete KYC/AML onboarding. Typically 1–2 business days. Licensed rep assigned on signup.

Step 03

Review available Canva offerings

Full offering memoranda and risk disclosures provided before any commitment is required.

Step 04

Complete subscription documents

Review and sign subscription agreement. All documents handled digitally through the platform.

Step 05

Fund your investment

Wire transfer or ACH. $50K minimum. Funds held in custodial account until close.

Pre-IPO investments are illiquid, speculative, and involve risk of total loss of capital.

${{aum_amount_brokered_en}}B+
UpMarket has brokered over ${{aum_amount_brokered_en}} billion in alternative investments*
*Includes principal invested and appreciation of investments originated via the UpMarket platform based on historical trade volume and valuation estimates through {{aum_as_of_date_en}}. Of the total, approximately ${{aum_amount_managed_en}} million is managed by UpMarket Management, with the remaining originated investments managed by affiliates. Past performance is not predictive of future results.

Canva in the News

Valuation Growth Over Time

Post-money valuation by round
Previous rounds Most recent
DateRoundPPS (split-adj.)Valuation
Oct 2015 Series A (2015) $252.99

Why Investors Are Watching Canva

Growth Signal

Freemium SaaS design platform with 100M+ monthly active users

Canva's intuitive web and mobile tools attract over 100M monthly users across 190 countries, converting free creators into paying Pro and Teams seats at scale.

Competitive Moat

Template, asset, and brand ecosystem deepens user lock-in

Millions of templates, stock assets, and brand kits, plus real-time collaboration and cloud storage, raise switching costs for individuals, SMBs, and enterprises.

Product Milestone

Expansion from static design into video, websites, and AI tools

Originally focused on simple graphics, Canva now offers video editing, websites, whiteboards, print, and AI-powered design features, broadening its addressable market.

Interested in Canva stock? Fill out the form above or sign up directly. Subject to availability. Accredited investors only.

Request access →

Canva Leadership Team

Melanie Perkins
CEO
Damien Singh
CFO
Clifford Obrecht
Co-Founder

UpMarket Investment Curation Process

  • Full diligence on every offering

    UpMarket curates and conducts independent diligence on every investment opportunity before it reaches the platform.

  • Strategy, fees & legal reviewed in full

    We review every offering's strategy, risk management, liquidity, fees, valuation methodology, tax matters, and all third-party providers — legal counsel, auditor, administrator, and custodian.

  • Disciplined managers only

    We offer investments exclusively from disciplined managers that pursue unique strategies across an array of asset classes.

  • Built around your objectives

    Our goal is to empower you to build a portfolio that best meets your individual investment objectives.

Ready to access institutional-grade private market investments? Unlock private markets

Canva Stock FAQ

No. As of March 2026, Canva is a private company and does not trade on any public stock exchange. Accredited investors can access Canva shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments. Tender Offer, 08/19/25, Sacra

Canva does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Tender Offer, 08/19/25, Sacra Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.

Yes. Accredited investors can indicate interest in Canva shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered more than $500M in alternative investments since 2019.

Pre-IPO investments carry significant risks. Canva shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.

In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.

There are two primary exit paths for pre-IPO holdings: selling your shares on the secondary market to another buyer, or holding until the company completes an IPO or is acquired. Both paths are subject to transfer restrictions, company approval (right of first refusal), and market conditions. The timing of any exit is unpredictable, and investors should plan for a multi-year holding period.

The minimum investment for most pre-IPO offerings on UpMarket is $50,000. This amount may vary depending on the specific offering and share availability. There are no fees to create an UpMarket account or browse available investments. Investors only pay transaction-related fees when they complete an investment.

UpMarket's valuation estimate of is derived from a proprietary model that incorporates multiple data sources: funding round data (Caplight), revenue estimates (Sacra), secondary market pricing, and public company comparables. The model applies a private company discount to the public comp multiple to account for illiquidity and information asymmetry. This estimate is not investment advice and may differ substantially from the price at which shares actually trade.

Canva is a freemium SaaS design platform founded in 2012 that serves 100M+ monthly active users and was valued at $36B, with private-market demand supported by its broad enterprise adoption — accredited investors can access Canva stock through UpMarket.

Invest in Canva Request access