GrubMarket is a technology-driven food supply chain and marketplace company serving producers, distributors, retailers, and consumers. It combines fresh-food distribution with software that digitizes inventory, warehouse, payments, and related operations.[2][5]
Access to pre-IPO shares is available to accredited investors through UpMarket.
GrubMarket shares are not on public exchanges. UpMarket provides accredited investors access through secondary market transactions.
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GrubMarket said its 2024 revenue surpassed $2 billion, and it described the last 12 months as a period of “incredible acceleration in growth.” The company also raised about $50 million in a Series G round in March 2025, lifting its valuation to over $3.5 billion.
GrubMarket describes itself as the largest private food technology company in the United States and an AI-powered digital transformer for the food supply chain. Its Series G materials say the capital will fund growth and AI innovation, reinforcing a software layer around a fragmented industry.
GrubMarket’s Series G round was led by Liberty Street Funds, 3Spoke Capital, ROC Venture Group, Portfolia, Pegasus Tech Ventures, and Joseph Stone Capital. The company said the financing will support broader growth and global market presence in the food supply chain, a large and still-digitizing market.
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No. As of March 2026, GrubMarket is a private company and does not trade on any public stock exchange. Accredited investors can access GrubMarket shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments.
GrubMarket does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.
Yes. Accredited investors can indicate interest in GrubMarket shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered more than $500M in alternative investments since 2019.
Pre-IPO investments carry significant risks. GrubMarket shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.
In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.
There are two primary exit paths for pre-IPO holdings: selling your shares on the secondary market to another buyer, or holding until the company completes an IPO or is acquired. Both paths are subject to transfer restrictions, company approval (right of first refusal), and market conditions. The timing of any exit is unpredictable, and investors should plan for a multi-year holding period.
The minimum investment for most pre-IPO offerings on UpMarket is $50,000. This amount may vary depending on the specific offering and share availability. There are no fees to create an UpMarket account or browse available investments. Investors only pay transaction-related fees when they complete an investment.
UpMarket's valuation estimate of is derived from a proprietary model that incorporates multiple data sources: funding round data (Caplight), revenue estimates (Sacra), secondary market pricing, and public company comparables. The model applies a private company discount to the public comp multiple to account for illiquidity and information asymmetry. This estimate is not investment advice and may differ substantially from the price at which shares actually trade.
GrubMarket is a technology-driven food supply chain and marketplace company serving producers, distributors, retailers, and consumers, with 2024 revenue surpassing $2B and a $4.5B Series H valuation, — accredited investors can access GrubMarket stock through UpMarket.