Nayya is an AI-driven benefits technology platform that helps employees choose and use health and wealth benefits. It works with major HR tech platforms and benefits providers to personalize guidance at scale.
Access to pre-IPO shares is available to accredited investors through UpMarket.
Latest Price
$500M
Series C, 2022, Perplexity
UpMarket Estimate
$425M
Based on UpMarket valuation model
Previous Price
Series B Jun 2021
How to Invest in Nayya Through UpMarket
Nayya shares are not on public exchanges. UpMarket provides accredited investors access through secondary market transactions.
Step 01
Verify accredited investor status
Confirm eligibility under SEC Rule 501 of Regulation D. Income or net worth threshold applies.
Step 02
Create an UpMarket account
Complete KYC/AML onboarding. Typically 1–2 business days. Licensed rep assigned on signup.
Step 03
Review available Nayya offerings
Full offering memoranda and risk disclosures provided before any commitment is required.
Step 04
Complete subscription documents
Review and sign subscription agreement. All documents handled digitally through the platform.
Step 05
Fund your investment
Wire transfer or ACH. $50K minimum. Funds held in custodial account until close.
Pre-IPO investments are illiquid, speculative, and involve risk of total loss of capital.
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Valuation Growth Over Time
Post-money valuation by round
Previous roundsMost recent
Date
Round
PPS (split-adj.)
Valuation
2022
Series C
$500M
Jun 2021
Series B
Nayya Revenue and Growth
Annual revenue
Why Investors Are Watching Nayya
Growth Signal
Nayya ranked No. 180 on Deloitte Fast 500 with 454% growth
Nayya was ranked No. 180 on the 2025 Deloitte Technology Fast 500, which measures three-year revenue growth among North American tech companies. The company reported 454% growth over the evaluation period, signaling strong scale momentum in benefits software.
Competitive Moat
ADP Ventures backs Nayya's AI platform with HR data links
ADP Ventures invested in Nayya to elevate its AI-enhanced employee benefits experience. The partnership lets employers connect HR data with Nayya's platform, creating more tailored benefits recommendations and a harder-to-replicate workflow.
Market Opportunity
Nayya raised $55M Series C to scale benefits and healthcare platform
Nayya raised $55 million in Series C financing led by ICONIQ Growth, with new investor Transformation Capital and existing backers Felicis Ventures and SemperVirens. The funding was described as a move to transform the benefits experience and healthcare management market.
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No. As of March 2026, Nayya is a private company and does not trade on any public stock exchange. Accredited investors can access Nayya shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments.
Nayya does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.
Yes. Accredited investors can indicate interest in Nayya shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered alternative investments since 2019.
Pre-IPO investments carry significant risks. Nayya shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.
In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.
There are two primary exit paths for pre-IPO holdings: selling your shares on the secondary market to another buyer, or holding until the company completes an IPO or is acquired. Both paths are subject to transfer restrictions, company approval (right of first refusal), and market conditions. The timing of any exit is unpredictable, and investors should plan for a multi-year holding period.
The minimum investment for most pre-IPO offerings on UpMarket is $50,000. This amount may vary depending on the specific offering and share availability. There are no fees to create an UpMarket account or browse available investments. Investors only pay transaction-related fees when they complete an investment.
UpMarket's valuation estimate of is derived from a proprietary model that incorporates multiple data sources: funding round data (Caplight), revenue estimates (Sacra), secondary market pricing, and public company comparables. The model applies a private company discount to the public comp multiple to account for illiquidity and information asymmetry. This estimate is not investment advice and may differ substantially from the price at which shares actually trade.
Nayya is an AI-driven benefits technology platform helping employees choose and use health and wealth benefits, with 2025 revenue estimated at $10M-$50M; it ranked No. 180 on Deloitte Fast 500 with 454% growth — accredited investors can access Nayya stock through UpMarket.