Figma Stock for Accredited Investors
Design tool for real-time collaboration on UI, prototypes, and design systems in-browser
Design tool for real-time collaboration on UI, prototypes, and design systems in-browser
| Date | Round | PPS (split-adj.) | Valuation |
|---|---|---|---|
| Jul 2024 | Tender Offer | $23.19 | $12.5B |
| Jun 2021 | Series E (2021) | $21.30 | $10.0B |
Figma surpassed ~$750-820M revenue in 2024 on a PLG freemium model and entered public markets near a multi-billion valuation, giving it capital to accelerate enterprise sales and product expansion.
Figma's browser-native real-time collaboration and integrated Design, FigJam, and Dev Mode stack have driven UI design share to dominance, embedding it deeply in product workflows and making displacement costly.
The blocked $20B Adobe deal highlighted antitrust scrutiny, and Figma now faces intense competition from Adobe, incumbents, and emerging AI-native tools, which could pressure pricing and slow enterprise win rates.
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No. As of March 2026, Figma is a private company and does not trade on any public stock exchange. Accredited investors can access Figma shares through UpMarket, a FINRA-registered broker-dealer that specializes in pre-IPO investments.
Figma does not have a public stock price because it is privately held. The most recent known share price comes from its last funding round. Pre-IPO share prices on the secondary market may differ from the last round price depending on supply, demand, and market conditions.
Yes. Accredited investors can indicate interest in Figma shares through UpMarket by filling out the form on this page or creating an account at upmarket.co. All pre-IPO offerings are subject to availability and require a $50,000 minimum investment. UpMarket is a FINRA-registered broker-dealer and has brokered more than $500M in alternative investments since 2019.
Pre-IPO investments carry significant risks. Figma shares are illiquid, meaning there is no public market to sell them quickly. There is no guaranteed exit timeline or return. The investment is speculative in nature, and investors should be prepared for the possibility of total loss. Valuations of private companies can fluctuate substantially between funding rounds. Investors should consult their financial advisor and review all offering documents before investing.
In a pre-IPO transaction, accredited investors purchase shares from existing shareholders (such as employees, early investors, or other holders) through secondary market platforms. The company itself does not issue new shares in these transactions. UpMarket facilitates these trades as a FINRA-registered broker-dealer, handling compliance, documentation, and settlement on behalf of both parties.
There are two primary exit paths for pre-IPO holdings: selling your shares on the secondary market to another buyer, or holding until the company completes an IPO or is acquired. Both paths are subject to transfer restrictions, company approval (right of first refusal), and market conditions. The timing of any exit is unpredictable, and investors should plan for a multi-year holding period.
The minimum investment for most pre-IPO offerings on UpMarket is $50,000. This amount may vary depending on the specific offering and share availability. There are no fees to create an UpMarket account or browse available investments. Investors only pay transaction-related fees when they complete an investment.
UpMarket's valuation estimate of is derived from a proprietary model that incorporates multiple data sources: funding round data (Caplight), revenue estimates (Sacra), secondary market pricing, and public company comparables. The model applies a private company discount to the public comp multiple to account for illiquidity and information asymmetry. This estimate is not investment advice and may differ substantially from the price at which shares actually trade.
Figma completed its IPO as NYSE: FIG in Jul 2025 — view pre-IPO history, valuation data, and background on UpMarket.